Articles categorized as "Horticulture Marketing"
Green Industry Expertise: What are you worth and how replaceable are you?
Perception of Value is Key
Why Great Plants Aren’t Enough to Grow Your Business
Better connect what you know about plants with what you tell your customers
Want to be a Market Disruptor? Become a Continuity Expert
Whant to be a Market Disruptor?
Editing Down: What NOT to do in Your Horticulture Business is as Important as What you DO
Take the Red Pen to your Business
Push Hard to Take Big Bold Steps, or Slowly Build Rugged Endurance…Which is Best for Your Horticulture Business Right Now?
Push Hard to Take Big Bold Steps, or Slowly Build Rugged Endurance
Low Perception of Value in the Horticulture Profession; Are You the Culprit?
Low Perception of Value in the Horticulture; Are You the Culprit?
Controlling Your Owned Content in a New Age of Social Media
Plant for Profits: Controlling Your Owned Content in a New Age of Social Media
The New Plant Parents: We’ve actually been here before
How to keep new plant parents and gardener growing
Careful Curation
Curate the right plant and product inventory selection
Small Budget Bites for Big Planning Decisions
Budget with Intention
Pass-along Plant Passion
Tap into a little bit of gardening and houseplant nostalgia with legacy plants.
Managing Great Gardening Expectations
Working with new gardeners can often be fun, but also terribly challenging
Cater to city dwellers Features: Meet the growing needs of urban gardeners
Produce Grower, Cover Story
Shouldering Consumer Wants
Retailers are looking to growers and breeders to fresh inspiration.
Women in Horticulture Series: Brie Arthur, Foodscape Revolution
Women in Horticulture: Meet Brie Arthur
Take The Wheel
Put yourself in the driver’s seat of your online reputation.
It’s Time To Do Some Soul Searching
Combat a horticultural identity crisis and redefine your garden center
Ditch the 90s Look!
Hey Green Industry and Garden Center businesses...update your website!
What’s In a Name?
Redefine your garden center by examining your name and branding.
You want to sell me what? Backyard Chickens…
Harvest the benefits of an urban flock...
Don’t Resist Change
Is the Green Industry relevant to young home owners?
